His design journey began at Tufts University, where he studied New Media and Society and led the rebranding of the Tufts Career Center and Career Fair, creating a cohesive visual identity across digital and print assets. Since then, he has worked with brands like Etsy, Instagram, and PAPER Magazine, shaping their design language and developing engaging marketing materials. His work for Etsy’s India launch helped onboard 250+ local sellers onto a global platform, while his branding efforts for Instagram’s teen-focused initiatives in India contributed to youth engagement strategies.
Siddhant has also designed for musicians, cultural institutions, and hospitality brands, including Ali Sethi, Micah McLaurin, SONA NYC, and Poster House Museum. His expertise in typography, layout design, and digital media allows him to craft high-impact visuals that elevate brand identities. Whether designing social media campaigns, print materials, or interactive experiences, his work is driven by a passion for storytelling, attention to detail, and a deep understanding of brand strategy.
Currently based in Brooklyn, Siddhant continues to explore the intersection of design, technology, and culture, creating work that not only looks good but communicates, engages, and inspires.
Branding and Design Systems
Web and Interaction design
Visual Identity
Creative Direction and Branding.
Web and Interaction Design
Branding and Poster Design
Social Media, Poster Design
Social Media, Poster Design and Identity